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AppRiver Partner Program

AppRiver Partner Programs

Are you ready for a SaaS partner that won't sink your profits, flood you with problems or leave your customers high and dry? You've found it here. Welcome to AppRiver's award-winning channel partner programs.

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The Power of Partnership.

AppRiver has a program that is right for you.

Email and Web access are today's communications lifeline for businesses of all sizes. That's one reason why responsible companies are investing more and more each year to protect their networks from threats like spam and viruses, scams and phishing attempts, and mail server outages. Compliance is another reason. The government is now requiring strong safeguards for companies that handle sensitive and personal information.

AppRiver offers the powerful email and Web security solutions your customers and potential customers need in today's threat-rich environment. What's more, we make it easy to provide those services at a cost that's reasonable for them and profitable for you.

AppRiver has been voted "Best Channel Vendor" by Business Solutions magazine, receiving the highest published scores in Service/Support, Product Reliability and Channel Friendliness. The channel also received praise from CRN as an "Emerging Technology Vendor," and was selected by Everything Channel for its "Five-Star Partner Program Guide Certification."

AppRiver's successful track record was a major reason why the company is one of only five companies in North America to be selected by Microsoft as an Office 365 syndication partner.


  • Recurring revenue in the rapidly growing market for email hosting and security solutions.
  • No set-up fees, up-front investments, certifications or minimum revenue requirements to tie you up or weigh you down.
  • Affordable per-user, pay-as-you-go services that give you greater flexibility and more control without hidden charges under the surface.
  • Phenomenal Care™, 24/7 US-based support to help you and your clients navigate smoothly through any issues that arise.
  • Faster, more reliable email services, powered by Akamai internet optimization technology.
  • Simple, intuitive administration that allows you to enable and disable services through a single, easy-to-use control panel.
  • Complimentary co-branding opportunities that allow you to fly your own flag when you want.
  • Access to AppRiver University, our ongoing training and professional development program, offering regular webinars to keep you up to date on the latest services release and upgrades.
  • And of course, with AppRiver, you get the best email security in the business built right in.

Advisor Plus Program

Turn Referrals into Revenue.

Happy customers. Healthy commissions. Hassle-free.

As an AppRiver Advisor, you can grow your revenue without the headaches of billing and providing support. Your customers will appreciate the simplicity and effectiveness of AppRiver's services and you can have peace of mind knowing that we're taking care of them from sales, to setup to service.

AppRiver advisors enjoy these benefits:

  • Recurring revenue
  • No administrative burden
  • Direct-to-customer billing
  • No financial investment
  • Complimentary co-branding
  • Easy client management through our Partner Pavilion
  • Dedicated channel sales advisors
  • Phenomenal Care™ - free, 24/7 customer service available by phone, email or live chat
  • Free 30-day trials for all services

See our comparison table for more details about our Advisor Plus Program.

Reseller Program

Your Customers. Our Services.

Manage the relationship, not the technology.

As an AppRiver Reseller, your customers are your own. You manage the relationship from sales to service to billing, knowing that AppRiver's Phenomenal Care team has your back. What your clients get is rock-solid email and Web security solutions that block spam and viruses, protect them against malware, secure their confidential messages and help them stay compliant with privacy laws and regulations.

Here are just a few of the benefits you'll enjoy as an AppRiver reseller:

  • Short sales cycle
  • Recurring revenue
  • Complimentary co-branding
  • Dedicated channel sales advisors
  • Easy Client Management through our Partner Pavilion
  • Phenomenal Care™ - free, 24/7 customer service available by phone, email or live chat
  • Free 30-day trials for all services

See our comparison table for more details about our reseller program.

White-label Program

Our Platform. Your Brand.

Become the trusted source for your customers' security needs.

Ideal for telcos, ISVs, hosting companies and service providers, AppRiver's White-label program lets you put your brand on our award-winning email & Web security solutions. Through AppRiver, you can offer your customers industry-leading spam and virus filtering, Web protection, email tracking and control, Secure Hosted Exchange and more. With AppRiver, your customers will have access to our entire suite of layered security products, all bearing your label. With affordable pricing and 24/7 Phenomenal Care™, AppRiver makes it easy to give your customers the most effective security solutions available.


  • Best of breed security technologies
    Leverage our 12 years of leadership in the SaaS security market.
  • Designed for private-labeled and white-labeled solutions
    Promote your brand without investing in infrastructure or development costs.
  • Owned by AppRiver (unique among the competition)
    We have numerous sources and analytical models to assess security risk, resulting in high accuracy and proactive protection.
  • Multitenant capable
    Provision and manage multiple customers through our simple, intuitive partner portal.
  • Flexible
    We'll work with you to develop a program that works for your company and your customers.
  • Supported with marketing materials
    AppRiver will provide marketing materials for your repurpose based on the services you will be reselling. Our training team will provide the necessary training to the required departments, such as sales, support and billing.
  • Backed by Phenomenal Care™
    AppRiver's customer-centric business philosophy is one reason we have sustained a 93% customer retention rate over the past decade.

To learn more about AppRiver's White-label program, Email Us or call us at 866.223.4645

Program Comparison


Partner Benefits Advisor Plus Reseller White-label
Sales Enablement      
Discounted services for partner use
Dedicated Channel Sales Advisor
Dedicated Channel Project Team
On-boarding consultation for quick-start program launch
Partner portal access and training
Product Brochures and sales tools
Own customer billing
Control pricing and margins
No annual contracts
No minimum commitments
Quarterly business reviews
Access to brandable customer portal
Brandable end-user reports/emails
Partner Pavilion (portal) access for account management
Monthly Billing
Support Levels Tier 2 Tier 1 Tier 1
Welcome Kit
Sales incentives and promotions
Support for co-branding collateral and portals
Private-label collateral and portals
Partner newsletter (the Tributary)
Partner webinars and events
AppRiver Reseller Partner logo
EarlyAdopter - beta program eligibility
Monthly training and educational webinars
Web-based sales and technical training
On-site customized training
Instructor-led classroom training
Phenomenal Care      
Partner Resource Center (PRC) with sales & marketing resources
24/7/365 Free technical support
Live Chat Support
Migration support
Extensive Online Knowledgebase
Support ticket system
Partner satisfaction survery participation